With more than 11 years agency experience, Mike has successfully implemented business-supporting traditional and digital communication campaigns for both established brands and startups in the consumer and b2b technology / finance, and entertainment sectors – from conception and design to campaigns that have been classified as ‘truly viral’
Co-founder of Retroviral, an award winning digital communications agency that creates online word of mouth for brands using bespoke strategy, social media, and web tactics. He is also co-founder of Webfluential – a platform that establishes relationships between consumers and brands through influencers. Mike was named one of the Mail & Guardian’s top 200 young (under 35) South Africans in 2013.
Real Time conflict resolution – how Rocomamas surprises and delights customers