by Steven | Oct 7, 2025 | News
#NedbankIMC2025 | Dr Gillian Hammah’s 7 steps to integrating AI in your business At the IMC Nedbank Conference on 18 September, Dr Gillian Hammah, chief marketing officer at Aya Digital, challenged leaders to stop settling for average performance, outdated...
by Steven | Oct 7, 2025 | News
Melusi Mhlungu, We Are Bizarre’s founder & chief creative officer, says all he has wanted to do in his career is be a sponge in the world and then come back to South Africa and wring out all that he has absorbed. On 18 September, IMC CEO Dale Hefer welcomed...
by Steven | Oct 7, 2025 | News
Nedbank IMC breaks own record as Africa’s largest marketing conference On 18 September, IMC CEO Dale Hefer welcomed over 3300 communicators from over 20 countries to the Nedbank IMC, confirming its place as the continent’s top marketing showcase. In his opening...
by Steven | Oct 3, 2025 | News
#NedbankIMC2025: Charl Bassil — Ban “iconic”, think challenger, farm for the long game “You pray for good weather conditions.” That’s how Charl Bassil, chief brand officer at the BBC, opened his presentation at the Nedbank IMC Conference on 18 September. It was a...
by Steven | Oct 3, 2025 | News
#NedbankIMC2025: Bryony Rose – Why brands must adapt their AI strategies now At this year’s Nedbank IMC, Yext’s Bryony Rose spoke about how AI is changing the way consumers search, make decisions, and interact with brands. She gave insight into why hyperlocal answers...
