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      Marketing is Business® – and the IMC exists to prove it.

Thursday, 17 September. Attend in-person (Mosaïek Teatro, Johannesburg) OR virtually.

The IMC is home to Africa’s biggest marketing movement: the Nedbank IMC.

We believe marketing belongs at the boardroom table – driving growth, shaping strategy and fuelling Africa’s creative economy.
We do not represent one discipline, one brand or one agency.
We stand for all of marketing.

The IMC is a neutral, independent platform committed to collaboration, accountability and progress across the continent.
Presented in association with the Marketing Association of South Africa (MASA), and in support of leading industry bodies including the ACA, PRISA, DMASA, ARB, The Creative Circle, The Loeries and The Effies, the IMC connects Africa’s full marketing ecosystem.

The future starts here

We do not just talk about the next generation. We invest in it.

Through initiatives such as the IMC YOUTH1000, students from across Africa gain access to the Nedbank IMC experience, with thousands attending virtually each year at no cost.

With bursaries, mentorship and attendance opportunities valued in the millions, we are breaking barriers and opening doors for the talent shaping tomorrow’s industry.

Our partners and academic allies share this mission: to build a marketing profession that is inclusive, ethical and future-ready.

The people behind the movement

Dale Hefer

CEO, IMC

Liese Page

Delegate Sales Manager

Tsungai Desando

Marketing Manager

Tania Savage

Sponsorship Lead

Mlungisi Ngwenya

Speaker Liaison and Special Projects

Laurence Lukhele

IMC Eswatini

What we stand for

We believe in marketing with purpose and proof.
We believe in education, access and opportunity for all.
And we believe Africa’s marketers deserve their place at the centre of business.

Join the movement.

Book your Ticket Now.

Be part of Africa’s most relevant marketing conversation — in-person or online.

Who should attend

Professionals shaping growth, relevance, and impact across business, brands and culture in a world that won’t stand still.

Join the movement. #ShiftHappens #NedbankIMC2026

In-person

Early bird
(first 350 tickets)

R3 000

(Excluding VAT)
Book here

Virtual

Set price

R950

(Excluding VAT)
Book here

All delegate fees are subject to 15% VAT. International delegates may reclaim VAT through their local VAT refund provider.